About Thinkvisual Design

Janitor cleaning the floor of a supermarket with a machine


Thinkvisual Design is the virtual space of New York City based, Swiss trained graphic designer, typographer and visual artist Rainer Keller. As visual thinker, he creates distinctive information products that emphasize quality design and a modernist approach to typography.


Graphic design:
Developing corporate identities, including logos, identity manuals and style-guides
Conceptualizing and creating information design and info graphics
Designing catalogs, periodicals, brochures, marketing collateral
Developing grid-based layouts for books, periodicals and brochures
Streamlining typesetting processes using master pages and style sheets
Typesetting fiction and non-fiction books, educational aids
Preflighting and packaging files for print publishing
Web design:
Building and launching web sites utilizing content management systems
Designing website mock-ups using traditional design tools such as Photoshop
Creating style-prototypes and responsive layouts using HTML code


Rainer Keller started his career as a typographer in Switzerland, soon expanded to graphic design and illustration. He has years of professional graphic design experience. Throughout his career he has held full-time and freelance positions as an art director, graphic designer and production artist in advertising agencies, design studios, production houses and in-house marketing departments. He has been responsible for the creation and production of visual materials for print and interactive media, editorial design, books, corporate identities and style guides, web sites, as well as analog and digital illustration.


rkeller [at] thinkvisualdesign.com

Other Projects.

Machine Overdrive; high octane meets pop art
Hello Rainer; visual arts